OK! Happiness is finding out that the expectations of the right product feel for different skin types is within reach now. But what do we actually mean by that?

Well let’s see,

We all know that emollients have a pivotal effect on the sensory profile and feel of any formulation. They help structure the natural skin by replenishing different oil components on skin. One such unique offering is Zeniveg® from TC USA. It is a vegetable moisturizing complex derived from the ingredients of natural origin. This product has a unique ability to enable formulation designing with the desired sensory profile. With this, the targeted skin feel can be achieved using this natural complex as it delivers the right feel in its raw form. The product is curated with the ingredients using technology that includes blend of vegetable based emollients, making this challenging goal of achieving malleable sensorial expectations of a wider consumer base within reach.

Most probable formulations are designed in such a way that synergy of emollients are carefully chosen based on their different structures and physico-chemical properties. Physical aspects like polarity, surface tension and pour point, which are among the key characteristics documented in the Senses tool, are key factors considered in designing this product for obtaining differentiated formulations.

What’s more?

We have been hearing the term, ‘cruelty free’ and ‘vegan’ quite often these days. Let’s elaborate a little so that we know what they exactly mean! If studied the difference closely between these, cruelty-free means that the product was developed without any tests on animals while vegan means that the product does not include any animal-derived ingredients. To formulators, these go hand in hand while designing a formulation. The use of vegan products is now increasing as vegan beauty products are in great demand. There is a visible initiative towards natural and cruelty-free products slowly marking a trend.

Understanding growing demand of our customers and as an industry as a whole, we as a futuristic identity, try to cater the best solutions for products and formulations through our Technical Service and Innovation Centre (TSIC). Upon evaluating this skillful ingredient in our TSIC, we can say that while it fulfills the demand of a natural ingredient, it also allows an excellent non-greasy effect. A blend of natural waxes with non-tacky and non-greasy effects. –Rare, right? Precisely, Zeniveg® is the one.

Zeniveg® is derived from fatty alcohols and various vegetable waxes and has an exceptional quality of liquefying on skin contact right after application. Though water-in-oil emulsions is inherently more difficult to formulate, they have become more popular in recent years. Zeniveg® offers outstanding formulation flexibility in high water and high oil containing skin care emulsions with equal ease. With soft and creamy texture, it provides an excellent barrier and moisturizing quality without the greasiness of conventional moisturizers.

The ingredients used to design Zeniveg® are derived from leaves, peels and fruits of different plants or are separated from plant oils by de-waxing making it a complete natural product. By using natural products, we power our economic and social development and many ‘ecosystem services’ to ensure an uninterruptedly healthy planet. As a result, new brands these days are launching and current brands are consciously choosing to launch a vegan range. When talking about the market survey, we could study that the Global Vegan Cosmetic Market was valued at USD 14 Billion in 2020 and is projected to reach USD 22.1 Billion by 2028, growing at a CAGR of 5.8% from 2021 to 2028.

What makes Zeniveg® a different ingredient and why do we actually need it in our products?

Well undoubtedly the answer to it would be, Zeniveg® has great skin feel and starts melting on skin contact. It gives the product good transition and play time starting from light daily lotions to heavy moisturizing body butters providing an extended stability.

Zeniveg® is a COSMOS approved ingredient that has managed to make its way in all kinds of formulation areas. It finds its applications in skin care, sun care, hair care, color care and nail care, the reason why we call it as one of our multifaceted ingredients.